Evaluating healthcare services through real-world insights.
Independent audits of service, compliance, and ethics in both public and private healthcare.
How Serve Legal can help
The Risk
Poor patient experience or non-compliance with CQC and NHS standards can quickly escalate into complaints, regulatory action and reputational damage. Undetected gaps in how services are delivered put organisations at financial risk and increase the chances of negative inspection outcomes.
How Serve Legal Helps
We use trained mystery shoppers and healthcare auditors to visit pharmacies, clinics, hospitals and other providers as real patients. During each visit, we capture how staff interact, how clearly information is given, how ethical and appropriate any sales activity is, and how well processes align with regulatory and internal standards.
Alongside the patient journey, we record structured metrics on both service delivery and compliance. You receive detailed reports with practical recommendations, so issues can be addressed quickly and improvements tracked over time. We can also benchmark your results against sector standards and wider programmes to highlight where you lead the market and where you are exposed.
Data and Analytics Reporting
We don’t just run audits, we turn them into live, actionable intelligence. Our investment in data, software and automation goes far beyond industry norms, giving our clients faster insight, lower reporting costs, and a genuine competitive edge. Take a look at our reporting ecosystem, combining interactive Power BI dashboards, AI-powered data assurance and a developer-friendly REST API, helping you take control of compliance performance across your organisation.
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Make Your Audit Your Own with Flexible “Bolt-On” Features for Every Service
Already planning an audit programme but want more insight?
Add extra checks, like promotional compliance, retail compliance, customer experience, or venue safety, without setting up a whole new programme. With Serve Legal’s bolt-on service, every audit is bespoke to your needs.
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About us
In early 2006, Ed Heaver and Julian Sargeson were alcohol retailers with a problem. The local authority had decided one of their sites was consistently serving underage people.
They wanted to check their staff, measure the site performance and demonstrate to the authority they were taking the issue seriously. They couldn't find a company providing a cost-effective service, so they decided to do it themselves.
The business has since grown to become the market leading provider of compliance auditing services in the UK & Ireland, and a leading voice in the conversations around age-verification and food allergy policy.
Our Customer Experience Allergen audit has been designed in collaboration with an experienced Environmental Health Practitioner and is approved by Trading Standards.
Our Awards
Don't just take our word for it, see the awards that back up our claims of excellence.
Elite Business Finalist 2025
Moneypenny Customer Service of the Year Award
Elite Business Award Winner 2025
Top 100 SME Businesses - #8 in the UK
Growing Business Awards Winner 2023
Customer Experience and Loyalty Award
The Golden Grocer Awards 2022 Finalist
Business Initiative of the Year
Growing Business Awards Winner 2022
B2B Business of the Year
Business Champion Awards 2022 Finalist
Business Community Award
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Get in touch today with a member of our team!
Start operating confidently when it comes to age-restricted products
Looking to work for us as one of our mystery shoppers?